Multi-Year Reunion Giving Program
Program Goals
- Build a more stable Kenyon Fund
- Forecast Kenyon Fund gifts more accurately
- Minimize peaks and valleys within the Kenyon Fund between reunion class giving
- Establish giving habits and patterns
- Establish giving that leads to bigger gifts
Program Details
How are gifts and pledges made and collected?
Reunion committees will begin collecting multi-year gifts and pledges two years before reunion.
Alumni will have two options on how to give towards their reunion:
- They can make a 3-year, 2-year, or 1-year pledge.
- They can continue to make gifts each year as they always have.
How are gifts and pledges calculated for Reunion Weekend?
Class totals and reunion awards during Reunion Weekend will be based on three years of giving for reunion classes:
- Year 1: gifts received in 2010-2011
- Year 2: gifts and pledges received in 2011-2012
- Year 3: pledges received before Reunion Weekend of 2012-2013
How are donors recognized?
Donors will be recognized at the 3-year giving level in 2011-2012. Donors will be recognized at the level they actually gifted for the year before and after the reunion.
In addition to announcing Kenyon Fund class gift totals during Reunion Weekend, classes will also be announcing total giving for their classes, which includes capital gifts (for all) and deferred gifts (for those celebrating their 45th or higher reunions).
Alumni who make a multi-year commitment that totals a leadership level gift will receive all of the benefits and recognition of a leadership donor during the year of the their reunion.
Program Benefits
- Alumni are given the opportunity to plan ahead by making a 3-year commitment before reunion.
- Alumni have more time to pay pledges and to make a leadership-level gift in honor of their reunion.
- Alumni earn greater recognition because the entire 3-year pledge counts as part of the reunion total during the reunion year.
- The College saves money - once a pledge is made, the College will stop sending Kenyon Fund solicitations during the years that there is an active pledge.
- Classes are able to celebrate total giving at their reunions, not just gifts to the Kenyon Fund.